Friday, 6 June 2008

Marketing Portraits - Set-up and break down


Right then... This is the first video we have produced for the GBP Blog, so please be gentle! As always we're looking to add more and more interesting content here, so do give feedback about what you see... and, of course, tell us what you'd like to see in the future, too.

This video is, quite simply, an illustration of how a shoot can be arranged in any loction, fitting in with the client's working day. The resulting images were to be used in a marketing campaign, both on large vehicles and printed matter.

People often ask us what is involved when setting up a shoot - for example should they come to a studio?/what should they wear?/how long will it take?/how many people will be present? In this instance, our 'studio' was an on-site cafeteria - which we took over for a few hours. Our subjects (7 in total, although only 2 appear in this time-lapse video) were actively on call, so we just grabbed them when the opportunity arose - this actually worked very well, as it often does, and we were only kept waiting for a few short minutes between sitters.

As for the technical stuff - we shot on the usual Nikon cameras, directly hooked up to a Mac. Okay, I admit it, I'm not a Mac user... and that's why you'll see Matt pressing all the buttons on this occasion whilst I take care of the light and, well, simply point at the computer :-)

It's always nice to preview images on a larger screen, as they appear, but in this case it was especially important as the lighting arrangement was very specific and had to be tweaked until it was just right. Speaking of which, 3 Nikon SB-800 speedlights were used, triggered remotely using Pocket Wizards.
Naturally, the video was shot on the trusty G9. Be sure to watch out for the photographs at the end!

Enough talking... on with the show:



video


Oh, and one last thing - a big 'thank you' to Paul for the backing music. Seriously, you really brought this first video together for us!

For more behind-the-scenes GBP videos, check out us out on YouTube.


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